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For Immediate Release LOSE WEIGHT OVERNIGHTSound company slims down with WideLine
"There isn't anywhere we won't go," General Manager Bill Murray says. "And there aren't many places we haven't been, long-haul or just around the block." Closer to home, ATR/Treehouse handles a lot of regional assignments requiring overnight duty, like one recently completed along with Magic Wig Productions of Schenectady at the Rensselaer Polytechnic Institute (RPI) in Troy, NY. Providing speech and musical sound reinforcement for an alumni dinner held on campus at the Alumni Sports & Recreation Center, the veteran road dogs brought concert-level audio to the vast space in-the-round using a WideLine-based rig from QSC flown on a circular truss. "Dealing with a huge, open environment like this is never easy, especially in-the-round," Murray acknowledges. "But since QSC's WideLine loudspeakers became part of our regular truck pack, it's become considerably easier. At RPI, we basically needed only two arrays of four cabinets each flown on opposite sides to manage the event. Joined by a pair of downfill enclosures on each end of the circular truss, we were able to cover the entire area with rich, natural sound, and I'm talking a space measuring 200 ft. x 200 ft. here." Beyond the sonic performance of the WideLine loudspeakers, ATR/Treehouse has come to appreciate the weight savings they've gained as well. Requiring fewer boxes to cover more floor space, according to Murray his overnighters now weigh 1/2 what they once did. "That's a benefit you simply have to be grateful for, especially with the current cost of fuel," he adds, obviously pleased to be saving cash as well as space on his trucks. "Now, while we charge the same for our gigs as we always have, we wind up keeping more in profits, because our overhead has dropped." With weight down and profits up, can it get any better? "Well, yes, it can," Murray quips on a closing note. "We're saving on labor, too. What used to take three or four men to accomplish can now be done with two." Ka-ching. If Murray has his way, the road will go on forever, and his trucks will always be on their way to the next gig - this as long as their tanks are full and their wheels still turn. Doing its part, WideLine will be along for the ride too, quietly sitting in the back 'til it's time to roll down the loading dock and turn it up again.QSC Audio Products, LLC is a leading manufacturer of power amplifiers, loudspeakers, signal processing, digital signal transport, and computer control systems for professional audio markets worldwide. For further information contact: publicity@qscaudio.com QSC Audio Products, LLC 1675 MacArthur Blvd. Costa Mesa, CA 92626 USA. Telephone (800) 854-4079 (USA only) or (714) 754-6175 Fax (714) 754-6174 E-mail publicity@qscaudio.com Web www.qscaudio.com Current News |
